Hoy puede ser tu día. An attitude, a way of approaching practice, a leftover of nineties irony made into a museum piece. “Hoy puede ser tu día” appropriates motivational discourse, which over the last decade we have seen printed all over consumer products, to bring together a group of artists characterized by meta-modern self-exploration of their own condition. W: Amalia Ulman, Real Madrid, Paul Barsch & Tillman Hornig, Guillermo Ros and Jaume Clotet. Curated by Ali A. Maderuelo and Julia Castelló. Photos by Roberto Ruiz.
